To celebrate this exciting milestone, Hakan Bakyam, President and CEO of Istituto Marangoni, and Silvia Tcherassi hosted two events in the Colombian capital. The first was a working session at a private club in Bogota where students had the opportunity to share their portfolios with both the designer and Marangoni staff. The second event was a lively brunch for members of the press and special guests at the Silvia Tcherassi flagship boutique in Bogotá.
The scholarship, awarded annually, will provide four spots for Colombian designers: One full scholarship for a one-year intensive course in Fashion Design, and three partial scholarships covering any IMM program, such as Fashion Business, Fashion Design, Fashion Styling, or Interior Design. Furthermore, the winner of the full scholarship will also have the opportunity of an apprenticeship program at Silvia Tcherassi. This apprenticeship will offer immersive experiences in key areas of fashion, from design to production, including sales and marketing. “We want the winners to experience the real workings of a brand, which will complement their education and motivate them to create their own label and business,” Tcherassi emphasized.