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The Sofia Bag Takes Over Mexico City

Steeped in history, color, and one of the world’s most captivating cultural offerings, Mexico City set the stage for the unveiling of the new Sofia Bag in a seasonally-fitting shade of rich cocoa. Hosted at the legendary Four Seasons Hotel on Paseo de la Reforma, editors, clients, and friends of the house gathered in the vibrant atrium at the heart of the bustling capital to preview the latest evolution of the brand’s covetable handbag. 

 

Also taking place at the hotel was LuxuryLab’s Global Summit, one of the region’s leading conferences on luxury. Sofia Espinosa Tcherassi, Director of Ready-to-Wear at Silvia Tcherassi, and Mauricio Espinosa Tcherassi, Chief Commercial Officer, led a panel titled: Designing Legacy: Fashion, Family, and Purpose in the Luxury World. The conversation explored values such as heritage, creativity, and craftsmanship—principles that have defined the house since its inception and established it as one of today’s most relevant global luxury brands.

Both the conference and the launch reflected the Tcherassi brand’s deep commitment not only to modern craft, but also to the belief that fashion must continually evolve while remaining true to its DNA—a philosophy embodied perfectly by the Sofia Bag.